Online Retailer of Fires, Stoves and Fireplaces

Specialist fire and fireplace retailer, offering a wide range of fires, stoves, wood burning stoves, fireplaces and fireplace accessories, including all major brands. The business is primarily online operating through two websites, in addition to which there is a showroom open to the public. The business targets the B2C market, with most customers being home owners, although some sales are to builders/installers. It has been consistently profitable and has significant potential for growth in sales from its current level of approximately £5m.